Nubank, New CFO: Rob Livingston Named CFO in Strategy Shift

Nubank has appointed Rob Livingston as Chief Financial Officer, marking a transition in its finance leadership as the digital bank continues to scale across Latin America.

Rob will take up the role on 13 July, succeeding Guilherme Lago, who is moving into a Special Advisor position after five years as CFO. 

Guilherme will support the transition until 31 August and will continue advising Nubank’s management team and its Audit and Risk Committee on corporate development and strategic matters.

Rob assumes responsibility for Nubank’s global finance organisation, overseeing capital and liquidity planning, financial reporting, corporate development, tax and investor relations at a time when the company is sharpening its focus on profitability and expansion.

Leadership transition at scale

The leadership change follows a period of significant growth under Guilherme , during which Nubank evolved from a regional fintech into one of the world’s largest digital banking platforms. 

The company expanded its presence across Brazil, Mexico and Colombia while strengthening its balance sheet and capital position.

David Vélez Founder and CEO of Nubank, notes: "Guilherme  has been a true partner and helped lead the finance organisation through Nubank's growth into the leading digital bank in Latin America. 

“After careful consideration, he decided this was the right moment to step down, and we shaped this succession together. Rob Livingston is the right person to lead the team through what comes next. 

“Our priorities, growth in our core markets, reshaping Nubank around AI and disciplined international expansion, are unchanged,”

Deep finance experience

Rob brings more than three decades of experience in financial services, spanning North America, Europe and Asia. He joins from Visa, where he most recently served as CFO for North America, the company’s largest business unit.

During his 12 years at Visa, Rob also led Corporate Finance and Investor Relations, served as CFO for Visa Europe and held board responsibilities at Visa Europe Limited. His earlier career includes 18 years at Capital One, where he held senior leadership roles including President of Capital One Canada and Divisional CFO, alongside experience as a Senior Credit Officer.

His background signals a continued emphasis on disciplined capital management and investor engagement as Nubank enters its next phase.

Rob Livingston says: “I’m excited to be joining Nubank. What this team has built in only 13 years is truly extraordinary, but the opportunity ahead is even brighter and I'm extremely excited to be part of the next steps of Nu's journey. 

“At Nubank, my focus will continue to be on superb execution of the finance organisation, optimising capital allocation and supporting Nu's next stage of growth.”

Guilherme reflects on the company’s trajectory during his tenure and the timing of his departure: “I joined Nubank in 2019, when the company had around 20 million customers and operated only in Brazil. Today Nu has 135 million customers across three countries, with a finance organisation strong enough to lead through any cycle. 

“That is the work I am most proud of, and this is the right moment to step down. Thank you to David, the Board and every Nubanker for these seven years. I will stay engaged through the transition and remain close to Nu as an advisor.”

Evolving finance structure

Alongside the appointment, Nubank is refining its finance leadership model to reflect its growing operational complexity. The group plans to introduce a dedicated Chief Financial Officer for Brazil, complementing existing local finance leadership in Mexico and Colombia.

The structure is designed to strengthen accountability at a market level while allowing the Global CFO to concentrate on broader strategic priorities, including capital deployment and international expansion. The company said the appointment for the Brazil role will be announced in due course.

The shift underlines Nubank’s intent to align its finance function more closely with its geographic footprint, as it balances continued customer growth with financial discipline across its core markets.