LVMH Names Tristan Monchablon as CFO, Americas

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Tristan Monchablon, Global Chief Financial Officer at Fendi and incoming CFO, Americas at LVMH (Credit LVMH)
Cécile Cabanis, CFO of LVMH Group, appoints Tristan Monchablon as CFO Americas as LVMH shares fall 37% to a US$232bn market cap

LVMH has named Tristan Monchablon as its new Chief Financial Officer, Americas, effective 1 January 2027.

Tristan will be based in New York and will report to Cécile Cabanis, Chief Financial Officer of the LVMH Group.

As CFO, Americas, he will lead the region’s Finance organisation and support its financial and strategic priorities.

In his new role, he will partner closely with the North America leadership team and finance leaders across all of LVMH’s segments. His responsibilities will span Accounting, Financial Planning and Analysis, Tax, Treasury, Risk and Procurement.

Tristan will also serve as a key connection between the Americas region and LVMH’s head office.

“Tristan brings more than 20 years of experience within the LVMH Group, with deep knowledge of our Maisons and a strong international finance background developed across Fendi and Louis Vuitton,” says CĂ©cile.

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Tristan brings more than 20 years of experience within the LVMH Group, with deep knowledge of our Maisons and a strong international finance background."

Cécile Cabanis, Chief Financial Officer of the LVMH Group
Key facts
  • Tristan Monchablon's appointment as CFO, Americas takes effect 1 January 2027
  • LVMH's stock has fallen 2.5% this year, reducing its market capitalisation to US$232bn and pushing it out of Europe's top 10 most valuable brands for the first time since 2017
  • In 2023, LVMH's share price peaked at €900 (US$1,026) but has since declined 55%
  • LVMH shares have fallen approximately 37% this year alone, returning to pandemic-era levels
  • Tristan brings more than 30 years of experience across finance, including nearly two decades at Louis Vuitton and his current role as Global CFO at Fendi, which he has held since early 2023

Decades of experience in the luxury industry

Tristan brings more than 30 years of experience across finance, controlling, business analysis and financial leadership, as well as a deep understanding of the LVMH ecosystem.

Currently, he serves as Global Chief Financial Officer at Fendi, a position he has held since early 2023, based in Rome.

Prior to Fendi, he spent nearly two decades with Louis Vuitton, where he moved through a series of international leadership positions.

Most recently, he served for five years as CFO, Europe, Middle East and Africa, and four years as CFO, Middle East in Dubai.

During his time at Louis Vuitton, Tristan served as SAP Europe Project Director, CFO, Central Europe, Europe Zone Financial Controller, and Workshop Financial Controller.

His tenure across Paris, Vienna, Dubai and other markets has given him experience across several areas of finance leadership, financial control and business transformation throughout the global luxury industry.

This next step for Tristan extends a career that combines international financial leadership experience with extensive knowledge of the global luxury business across all of LVMH’s operations.

CĂ©cile adds: “His financial discipline, operational understanding and ability to support business priorities across markets will be key assets as we continue to strengthen the performance and long-term development of LVMH in the Americas.”

Cécile Cabanis, Chief Financial Officer of the LVMH Group (Credit: LVMH)

LVMH’s financial challenges

This year, despite its status as a luxury powerhouse, LVMH – previously among Europe’s ten most valuable brands – saw its stock fall 2.5%, cutting its market capitalisation to US$232bn and knocking it out of the top 10 for the first time since 2017.

In 2023, the group’s share topped €900 (US$1,026) apiece, but has since fallen 55%.

Luxury demand has faded in the group’s Chinese market, while conflict in the Middle East has more recently affected spending in key shopping hubs.

Adding to this pressure, Louis Vuitton, LVMH’s most profitable segment, has faced a consumer backlash in China over a trademark dispute with a local tea company, deepening its challenges within the region.

The luxury conglomerate has seen its shares fall about 37% this year alone, bringing them back to pandemic-era levels when lockdowns forced the closure of many stores worldwide.

The drawdown is now of a similar degree to the drop experienced during the global financial crisis.

LVMH’s key partners:

Alibaba Group: LVMH partnered with Alibaba to accelerate omnichannel business growth, integrate cloud computing, and deploy generative AI features across Tmall.  
CEO: Eddie Wu  Headquarters: Hangzhou, China

Google Cloud: LVMH partnered with Google Cloud to leverage artificial intelligence and cloud infrastructure to create personalized luxury customer experiences.  
CEO: Thomas Kurian | Headquarters: Sunnyvale, California, US

Epic Games: LVMH partnered with Epic Games to utilise 3D creation tools and Unreal Engine for virtual fashion shows and digital experiences.  
CEO: Tim Sweeney | Headquarters: Cary, North Carolina, US

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